What color is really good? Which one is better to forget? - Briefly about color types

Eszter Mengyán's writing

When I started working on sustainable fashion in 2016, I also kept checking my own wardrobe. I was wondering, for example, what explained why I was reluctant to wear certain of my clothes. It was then, after my adolescence, that I became interested in color type analysis again, based on our natural endowments, with the aim of creating color harmony between the outfit and the wearer.

First of all, I went to a color consultation to find out which shades are really good and which I have to forget forever. I liked the consulting process so much and I was able to connect with sustainability so well that I decided to learn this method myself. After a lot of practice, I have also been working as a color consultant since the fall of 2018. Since the beginning, my communication has refined a lot and my vision has improved a lot, but my enthusiasm has not changed. Overall, I consider color type analysis to be a good tool for self-knowledge, and it really helps us to be more conscious about buying or selecting clothes, creating a capsule wardrobe, and making our dress more sustainable.

When Zita (Majoros Zita, founder and designer of Printa) asked me to tell her about the color types on Printa's blog and help her to choose some shades for the new collection, I was happy to say yes.

We are diverse, showing different shades

But what is this whole type of color - you might be right to ask anyway. It’s enough to walk down the street or get on a bus and you’re already striking how diverse we are. That the eyes of brown-eyed people are not equally brown: golden brown, dark chocolate, amber, adorned with green dots, but there are those who say they have puddle-colored eyes. Blue can also be grayish, greenish, bright blue that darkens when you are angry or sad. Your skin can be peachy, pinkish, yellowish, golden or even bronze. Not to mention the range of hair colors. That's why it's impossible for everyone to have the same shades.

If we take only the yellow: there will be someone whose natural conditions are best suited to mustard yellow, while others will look pale in the same shade, but lemon ice cream will look perfect on it. Some who look orange sun yellow look beautiful, yet another UV yellow known from the technoparties of the nineties will be fantastic (no matter how scary this shade may seem at first).

The four major color types and their properties

The classic system of color counseling divides us into four major types according to our natural endowments. These types were given the names of the seasons, but they could have been named after the letters of the alphabet. The point is not their name, but what properties we associate with them.

The winter types are well suited for cool and vibrant shades such as royal blue, fuchsia, burgundy. Winter types usually have brilliantly bright or dark eyes that harmonize beautifully with saturated colors. They are the ones who can wear quite dark, full colors, and officially they have the best black.

If you belong to the summer type, it will still look beautiful in cold shades, but while the plot can wear brightly colors, summers are usually in these saturated shades. they are suppressed.They don't have such vivid eyes, so the lighter, softer, often pastel shades highlight their beauty. As a summer type, I find that dark colors are also less beneficial, with medium-dark or lighter shades making them more fresh.

The spring types can look amazing in a variety of ways, not so easy to recognize at first. They have brightly colored eyes, so they don’t have to worry about wearing bright colors either. On the other hand, their skin becomes really radiant with warm tones. Just to understand: warm orange red, coral is much better for those of the spring type than dark burgundy or blood red. Colors that are too dark aren't good for them either, but lighter, vibrant shades do.

The name of the fall color type has the most to do with the color palette. They look fantastic in the colors of the autumn forest. The warm, bursty colors match them, with terracotta, brown, mustard yellow or khaki super on them. They can wear quite dark shades, but black is not the most ideal for them.

Top row: spring, winter
Bottom line: Fall, Summer

Critique of color counseling

While I find color consulting a fantastic tool, I understand exactly why many people find it outdated, sometimes despised in design circles. This is because the color type system is a kind of harmony among many that precisely precludes the use of cold-warm or vivid-color colors side by side in the interpretation of 1.0.

For example, the warm khaki shade near my face isn’t officially good for me, but I like to wear it as a skirt, that is, away from my face. And on the top, I wear the cool shade on my own color palette.

Nevertheless, I see it can help a lot for those who are not yet confident in the world of colors or clothing, but would like to consciously buy from domestic brands, creators and designers. During counseling, I regularly say that this system should not be interpreted as a rule engraved in stone, as colors are only a part of our attire. In addition, we also use color to communicate, which is why it doesn't matter what shade we wear in different life situations.

Those who have consulted me are also looking for colorful pieces of Hungarian brands and designers, but this does not mean that the designer has to serve this system 100% and give up his own principles or creative freedom. However, learning about color types and incorporating certain elements can be exciting.

When Zita asked my professional advice about the colors of the new Printa collection, that’s what she wanted. I think he found the golden mean: he preserved the natural world of Printa at the same time, but he was also happy to rely on my experience and insights. This made the spring 2021 collection more colorful, yet very printable.

It is an honor and a great experience to be a part of it.

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